About
Course Duration
1day
5-10 hrs per week
Lessons
19
4 modules
Content Time
1hrs 43min
estimated time of completion
Categories
Product Education
Beginner
Product Certification
Ion
What will you learn
This course is intended to provide ion users with an orientation of the console, how to launch creatives, and an optional overview to reporting and analytics. Each lesson includes relevant practice exercises to help build your ion skills quickly. Upon completion of this learning path, users should have a solid understanding of navigating the ion console, launching experiences, and leveraging the reporting features in ion to help the team bring your interactive content to life!
Modules and Lessons
1. Ion Orientation
- 1.1 Interactive Content with Ion
- 1.2 Ion Console Orientation
- 1.3 Create and Manage User Accounts, Logins and Passwords
2. Beginning a Project in Ion
- 2.1 Creating a Portfolio and Campaign
- 2.2 Add a New Creative from the Quick Start Cloud
- 2.3 Copy a Creative
3. Launching a Project in Ion
- 3.1 Proofing and Quality Assurance Before Launch
- 3.2 Create a URL
- 3.3 Managing Existing URLs
- 3.4 Tips for Setting up an A/B Test
- 3.5 Ion Launch Checklist
4. Ion Reporting and Analytics
- 4.1 Introduction
- 4.2 Why Reporting Matters
- 4.3 Basic Reporting Terminology
- 4.4 Where to Access Metrics in the Ion Console
- 4.5 Performance Gauges - Part 1
- 4.6 Performance Gauges - Part 2
- 4.7 Instant and Scheduled Reports
- [Additional Support Material] Reporting and Analytics in Ion
Instructor
Max Weissler
Customer Support Supervisor
Max helps customers to become familiar with ion's software-as-a-service platform to generate business value through interactive content marketing.
He has a passion for advertising and technology, industries that help people and businesses grow and expand. He loves having the opportunity to work with a variety of customers around the globe in the digital marketing sphere, each with unique backgrounds and objectives.
Start Learning!
Other Information
Certification
This course will provide you a certificate! To earn it, complete all lessons and modules of this content, marking and completing each step on the platform.
